Chances are most of us have been a part of a virtual event in some capacity, especially during the current COVID-19 world, whether we’re watching a panel discussion, an interactive webinar or logging on to Zoom to partake in discussions with colleagues or friends. But what really makes a virtual event a success?

The consumer marketing team at global sexual wellness company Lovehoney recently ran three online sexual happiness events, Virtual Camp Lovehoney, executed across the US, UK and Australia, where they invited the public to learn and take inspiration from a wide range of...

E-commerce shopping has seen a steep incline in recent years, however the traditional high street is very much still alive. Shoppers still seek the in-person expert advice, the immediate availability and overall customer experience.

Following months of store closures amongst COVID-19 restrictions, the re-opening of shop doors has seen customers return in their multitudes and competition is fierce, making it high time adult toy retailers review their displays, to make the most of the pleasure products they stock.

Lovehoney B2B has shared it’s tips on how brands can ensure...

Lovehoney is delighted to announce that they have scooped up not one but three awards at the annual Erotic Trade Only (ETO) awards, winning Best Online Retailer, Best Brand Ambassador for Kate Hodgson-Egan, and Best Sales Team.

The prestigious ETO awards took place virtually for the first time ever over the weekend and recognises excellence in the sex toy and adult industries.

Best Brand Ambassador winner and International Sales Manager Kate Hodgson-Egan said, "It is an honour to have won three awards at this year’s ETO Awards. 2020 has been a strange year full of challenges...